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INVITATIONAL
The signature celebrity pro-am of 8AM Golf, held annually in Vegas, hosted by Justin Timberlake and 8AM.
The Challenge
Stand up the content roadmap, promotional plan, and social strategy for 8AM Golf’s first venture into event hosting, with their business partner Justin Timberlake.
STRATEGY
We worked with 8AM Golf, Timberlake’s team, the location host, and sponsors to map out an efficient, economical, effective, outline with minimal interference to the celebrity and athlete participants.
ACTIVATION
A dynamic social promotional campaign, destination social to highlight facilities, massive event social content for each participant to help grow their brand, BTS, sponsorship-specific assets, and hero asset for future events and sponsorships.
RESULTS
Trump
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The content, production approach, sponsorship asset roadmap, and distribution strategy is now the blueprint for all 8AM events.​
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